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Gift Giving is Shifting: Gifters Spend More on Services

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By: TOM BRANNA

Editor

Today’s holiday gifters will be dramatically changing what they give. They will be shelling out for all-paid vacations, spa services, tuition, camp enrollment fees, health services and gift cards and plain but pretty cash. Who said it’s better to give than receive? The U.S. Labor Bureau of Statistics tracks gifting expenditures in its annual reports. In 2003 it showed that the value of gifts of education, health and money well outweighed gifts of apparel, home goods and jewelry. And this...

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